What are the fees associated with Supplier Portal?

UNFI does not charge to setup items through the Supplier Portal specifically. There are other programs involving suppliers that UNFI does charge for, and there are publication fees that may be incurred with item setup. This publication fee applies whether the items are setup through the Portal or by traditional paper/Excel means.


Publication Fees:

All New Items will be included in the New Product Section of Monthly Specials & New Product “Splash” Magazine. Upon submission of this new item to UNFI, supplier agrees to the deals provided and to pay the listing fees associated with same:


Supplier with an Annual Advertising Agreement – FREE

Suppliers without an Annual Advertising Agreement:

Per DC: $500 per brand/per launch (up to 25 items)

5 or more DC’s: $2500 per brand/per launch (up to 25 items)



Reporting services that are customer specific. 



We don't advertise it. This is usually for our preferred customers; instead of monetary exchange, we get deeper discounts from supplier and we provide more insightful sales reports. 

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